Client: Hanson Hosein and Independent America – Rising From Ruins
The following contains a proposal, amended for discovery and including useful tools, for a social media strategy to promote the upcoming independent feature film, Rising From Ruins, part of the Independent America documentary series produced by HRHMedia.
The following is a proposal for a social media strategy for promoting the upcoming independent feature film, Rising From Ruins, part of the Independent America documentary series produced by HRHMedia.
Independent America: Rising From Ruins is the 2008 follow-up to 2005′s Independent America: The Two-Lane Search For Mom & Pop. Both feature-length documentaries are directed by Hanson Hosein, former CBC and MSNBC reporter and current director of the Master of Communication in Digital Media at the University of Washington. As a series, Independent America focuses on the struggles and challenges faced by small businesses and business owners, as well as those communities such businesses occupy. 2005′s Mom & Pop took the documentarian road-tripping across the United States, capturing stories of hardship and determination in the face of growing mega-corporate encroachment. Unfortunately, August 2005 brought devastation to one location the filmmakers were unable to visit until much later. 2008′s Rising From Ruins returned to the scenes of post-Katrina New Orleans to document the growing struggles faced by NOLA residents and small business owners as both government and big business attempt to execute a difficult and controversial recovery – one that hardly includes ‘mom and pop’.
Nerd Acumen by Matthew Stringer is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License. Based on a work at nerdacumen.com.
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