Today, my video, “The Internet is Unstoppable“, was posted to my program’s official blog by my professor, Kathy Gill. She seemed to like it enough to want to show it to her undergraduate students in another class even. Well, I shared this news on Facebook, where an independent filmmaker friend of mine commented that the idea was great, but that “free” hurts the little guys. I don’t know to what extent piracy endangers content producers on the slim side of the media scale, but I responded with this:
Hey, I don’t condone piracy or content theft of any variety – I’m just discussing what’s already happening. Copyright is a broken concept. You see, as long as the cost of reproducing content is basically zero, then you look pretty foolhardy trying to protect your right to sell an individual media item when it doesn’t cost you anything to create that individual SKU beyond its initial production. And for the little guys who have very limited production costs, they look even more foolish trying to sell digital product for net gain! Why on Earth would you expect people to gullibly contribute to your net profits when they KNOW, right or wrong, how to reproduce it and that it doesn’t cost a dime to do so?
So, by now you’re asking: Well, how do I recapture my production costs, in the least? (more…)
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